ABOUT US
Making Dreams Come True
ABOUT US
Experience. Integrity. Excellence.
Professional Equestrian Event Management
J & S Equestrian Events is a professional horse show and equestrian event management company based in Northeast Florida, proudly owned and operated by Julie Usoff and Samantha Edgin.
With more than 30 years of combined experience in the equestrian industry, our team brings extensive knowledge of horse show operations, association regulations, event planning, and competitive equestrian events across multiple breeds and disciplines.
We specialize in providing comprehensive management services for horse shows and equestrian events, from initial planning and preparation through the final class and post-event responsibilities. Whether managing an event on behalf of an association or producing one of our own shows, we approach every opportunity with the same dedication to professionalism, organization, fairness, and excellence.
Our responsibility extends beyond creating a successful event. We believe in protecting the integrity of competition, respecting the organizations we represent, and providing exhibitors, trainers, owners, officials, and spectators with a professional and positive experience.
Our reputation is built on integrity, accountability, transparency, and an unwavering commitment to doing what is right.
We recognize that professional event management requires knowledgeable leadership, trained staff, sound judgment, and the ability to make difficult decisions while consistently upholding applicable rules and regulations.
At J & S Equestrian Events, our standards do not change based on the size of an event, the individuals involved, or the challenges we face.
Our commitment is simple: Professional management. Fair competition. Uncompromising integrity.
Turning a Vision into Reality
Julie Usoff is a co-owner of J & S Equestrian Events and brings years of equestrian industry experience, organizational leadership, and operational knowledge to the company.
With a background that includes international judging and extensive involvement in horse shows across the country, Julie understands the expectations and responsibilities associated with competitive equestrian events from multiple perspectives.
Her attention to detail, organizational abilities, and understanding of show operations make her an essential part of the company's leadership.
Julie oversees critical administrative and operational responsibilities, helping ensure events are properly planned, organized, and executed. Her commitment to accuracy, professionalism, and communication contributes to the successful management of every event.
Julie believes that a successful horse show begins with preparation, teamwork, and a commitment to doing things correctly.
Julie Usoff
Co-Owner | Event Operations & Administration
A Perfectionist on Every Detail
Samantha Edgin is a co-owner of J & S Equestrian Events and brings extensive hands-on experience in the equestrian industry, competitive horse shows, and event management.
Her background as an equestrian professional, competitor, trainer, and event organizer provides a comprehensive understanding of horse shows from both the management and exhibitor perspectives.
Known for her attention to detail, high expectations, and hands-on leadership approach, Samantha is dedicated to ensuring that every aspect of an event operates professionally, efficiently, and in accordance with applicable association regulations.
From facility preparation and exhibitor services to show operations, staff coordination, and problem-solving, Samantha takes pride in the responsibilities involved in producing and managing successful events.
She believes that strong leadership requires accountability, consistency, fairness, and the willingness to make difficult decisions when necessary.
Her commitment is to provide a professional environment where exhibitors can compete fairly, organizations can trust their management team, and every event reflects the standards of J & S Equestrian Events.
Samantha Edgin
Co-Owner | Event Management & Operations
OUR COMMITMENT
Integrity in Every Decision. Excellence in Every Event.
When an organization entrusts J & S Equestrian Events with managing its show, we recognize the responsibility that comes with representing its name, rules, and standards.
Our management team is committed to knowledgeable and consistent application of applicable association regulations, professional communication, transparent processes, and accountability at every level.
We respect the authority of show owners, committees, associations, and governing bodies. However, we will not knowingly compromise the integrity of competition or disregard established regulations for personal interests, outside pressure, or convenience.
Our responsibility is to provide professional management while protecting the integrity of the events and organizations we represent. Our standards are not negotiable. Our integrity is not for sale.
As we look toward the 2027 show season and beyond, we are excited to continue building relationships with associations, organizations, exhibitors, and industry professionals throughout the equestrian community.
J & S Equestrian Events
Julie Usoff & Samantha Edgin
Owners & Operators